|

The following
are myths that destroy any chances of earning money through the internet. For
you to succeed, you must understand these myths and disobey them. Alternative
ways are suggested.
“Build it,
and they will come.”
This is the
biggest fallacy on the internet. A common misconception of most new companies
and entrepreneurs is that if they “build” a good product, traffic will arrive.
Funds are continuously being wasted by these newcomers to the internet who
think that people will visit any website if the product or services are “worth
it.” They falsely believe that merely having their own site is enough to keep
their traffic soaring and cash register ringing.
To have a
popular site, you have to generate traffic using specific marketing methods.
A
good website offers not only guaranteed traffic from known campaigns and a good
product or service, which is unique and has high quality content, but also,
interactivity, fun, and freebies.
This way you
will guarantee that a user not only visits your site once but keeps coming back
to your original content and product offerings they can use and make money
from.
“Give it for free, and they will come”
Entrepreneurs
often think that having some freebies on their site is enough to entice people
to visit and, more importantly, buy their products or services. It is not
always a guarantee that people will indeed come to get the freebie on your
site.
This legend is dangerous in that it leads many businesses to “eyeball”
models that don’t necessarily generate money.
“Anybody can
get rich on the internet”
Of course this
urban legend brought many to believe it doesn’t matter what you are selling. Of
course it does! Despite all the tactics outlined in this book, it is important
that your product or service is genuinely good and has a market.
The internet is a business medium. Like any
other business, the basic business principles still apply.
Back
|